Kidill - Fall/Winter 2025-2026 “FORMAL ANARCHIST”

For designer Hiroaki Sueyasu, the late 1990s and early 2000s in Harajuku, Tokyo, represent a vivid memory of rebellion and individuality. A time when youth, rejecting conventional norms, redefined fashion by blending culture with creativity, customizing ready-made clothing, and reinterpreting vintage pieces. The streets of Harajuku pulsated with energy, shaped by dialogues that bridged music and fashion, Tokyo and the world. Reflecting on this era, Sueyasu recalls the defiant spirit and groundbreaking individuality immortalized by publications like “TUNE” and “FRUiTS”.A profound reconnection with the reality he once experienced has deeply resonated with Sueyasu, shaping KIDILL’s Fall/Winter 2025 Collection with newfound meaning discovered through the lens of time. At the center of this narrative is a landmark collaboration with the legendary Harajuku shop “A STORE ROBOT”. Founded in Tokyo in 1982, this iconic space has served as a vital hub for the alternative scene for over 40 years. Renowned for their historic revival rights to “Seditionaries” through a close relationship with Vivienne Westwood, “A STORE ROBOT” continues to embody the essence of punk culture. For Sueyasu, who shares this unwavering belief in authenticity, the partnership represents a powerful exploration of "the real" and a redefinition of what it means to be genuine in today's world. This collaboration, rich with heritage and mutual conviction, infuses KIDILL’s latest collection with a timeless authenticity that resonates deeply with the past, while boldly embracing the future.